Evergreen-Partners is a media trading firm that creates financial solutions for
a broad variety of procurement, advertising, sales, and operations needs.
The capital for each solution is created from our participation in your
planned and budgeted broadcast, out-of-home and digital advertising.
Finding products or services these days that function and perform well enough is easy. Competition, world-wide communication, and instant access to information will quickly drive non-performers out of business. But while good enough may keep the lights on, it doesn’t create raving fans who crave your products and are eager to tell their friends. Good enough won’t allow […]Read more
According to census data from last year, there are more 23 year olds in the US – 4.3 million of them – than any other age group. The 80 million millennials (born 1980-2000) living in the US have rapidly become an attractive target for marketers. Still being significantly outspent by their generational predecessor, the baby […]Read more
You’ve heard of “too big to fail” after the 2007-2008 financial crisis. There seems to be a variation of the “too big” theme that is creeping into large corporations that, while seeming to satisfy the short-term financial desires of executives and board members, is sacrificing the satisfaction and loyalty of the customer. Too big to care is […]Read more
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